Application Names
It should be clear to users that your application is provided by you/your company and not Read It Later
I'm not trying to be a bully, I'm simply trying to eliminate user confusion. So that if your application lights the user's computer on fire, they don't come to me for blood. :-)
There are 2 simple rules for naming your application:
- The name cannot have 'Read It Later' in the application's name. (Ex: 'Read It Later for Blackberry' would be inappropriate)
- The logo cannot use Read It Later's logo
An example
I think the best example of this is to look at the dozens of Twitter clients that exist. They all use the Twitter API and provide access to Twitter but have names like: Twittelator, Tweetie, Tweetdeck, etc. It is clear to the user that Twitter did not build the apps but rather they are provided by separate developers/companies.
If you have any questions or want to run a questionable name by me, please contact me.